Saturday, November 1, 2008

D&M's American Whiskey Club

We are in the midst of a Whisk(e)y revival. While this seems to be a worldwide phenomenon, American Whiskey distillers seem to be embracing it with extra zeal. New craft distilleries are opening, established distilleries are expanding, and everyone is experimenting – whether it be with mash bill, age, blending (marriage-ing) or additional cask finishing or enhancing. It would be foolish of us not to take advantage of the opportunities that American Whiskey distillers are presenting. With the aim of exploring a wide scope and searching out some of the best and the most interesting American Whiskey, the idea of D&M’s American Whiskey Club was born. We’re still working out the details, but here are the basics:

*The American Whiskey Club will go out quarterly. So we’ll have a new selection for you every three months.

*The price will top out at $100. Five times out of six, the price will be well below this mark, but we’d like to not catch you off guard when we find a particularly special bottle that costs a little more.

*Like our other clubs, we request a year commitment. This is so we can source an accurate amount of Whiskey for our club members, as we will be procuring spirit well in advance.

We hope that you’re as excited about our new project as we are! Give us a call, send us an email, or drop in the store to ask us any questions or let us know that you’re interested. And remember, we’re still working out the details, so if you have any input or suggestions, feel free to mention them.


No comments: